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Adapting to Disruption: Effective Retail Leadership and Boardroom Practices

Sponsored by VTEX

📍New York, USA

In this candid interview, Silvia, a seasoned retail expert, and board director, shares valuable insights on navigating the ever-changing landscape of the retail industry. She emphasizes the importance of being a global citizen and encourages future leaders to embrace challenges as opportunities for growth. Silvia discusses the impact of Google’s decision to eliminate cookies in Chrome and highlights the need for companies to focus on first-party data and creative storytelling. She also sheds light on the role of board directors in ensuring governance, strategy, and risk mitigation, emphasizing the importance of people assessment.

Silvia’s remarkable journey from consulting at Boston Consulting Group to leading retail and fashion brands like American Apparel and Tom’s Shoes showcases her fearless approach to transformation. She underscores the significance of aligning vision, resources, and talent when taking on challenging roles. Silvia believes that failure is an integral part of success and advises aspiring leaders to seek out difficult situations for personal and professional growth.

The interview concludes with Silvia expressing her pride in the progress made by women in the workplace and her commitment to mentoring future women leaders. She acknowledges the changing dynamics of gender diversity and the supportive atmosphere that women now experience in their careers.

Silvia’s story serves as an inspiring testament to the evolving retail industry and the resilience of leaders who adapt to disruption with courage and creativity.

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