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Screenshot 2024-01-15 at 06.25.12

- 30:49 min

Interview

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OBI’s Digital Transformation with the CIO Tim Engler

Sponsored by Mindcurv

📍Cologne, Germany

Tim Engler is part of the team of young leaders driving digital transformation in Germany’s retail industry. He leads all things technology at OBI, a home improvement retailer with more than 600 stores in 10 different countries (it was mentioned 11 in the interview but it was wrong).

In this interview, he shares his perspective on the importance of technology for enabling the business by optimizing processes, supply chain, and customer journey. Especially on how digital helps customers prepare before going to an OBI store.

Mindcurv empowers digital businesses from vision to realization. Mindcurv is OBI’s strategic partner for revolutionizing their digital experience, commerce & data landscape.

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