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Europes Retail Evolution

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How to Build High-Performing Teams in Retail with Currys’ COO

📍London, UK

Lindsay Haselhurst knows what it means to lead in complexity.As Chief Operating Officer of Currys, she oversees 95% of the company’s UK workforce and every customer interaction across 300 stores and online channels. With a background rooted in supply chain—one of retail’s most unforgiving functions—Lindsay has not only weathered the industry’s biggest disruptions, from Brexit to COVID-19, but emerged with a clear-eyed view on what it takes to build resilience and high-performing teams in a constantly shifting landscape.

At the heart of her leadership philosophy is balance: high support, high challenge. Lindsay doesn’t believe in choosing between cost, customer experience, or employee engagement—she demands all three. Currys’ two flagship programs, Right First Time and Easy to Shop, exemplify this mindset. These initiatives focus on operational precision, continuous improvement, and unlocking innovation from the frontline up. From reducing damage in transit to increasing delivery accuracy, she emphasizes root-cause analysis and cross-functional alignment to create scalable, lasting change.

What truly sets her apart, however, is her belief in people-powered innovation. Whether it’s a technician who found a smarter way to repair high-cost TV screens or teams experimenting with 3D printing for unavailable spare parts, Lindsay has built a culture where employees are not just executors—they’re owners. Tools like “The Pitch,” an AI-powered idea hub, make sure that grassroots feedback becomes business strategy. The result is a company where transformation isn’t top-down—it’s embedded.

Currys’ growing re-commerce and sustainability initiatives reveal another layer of strategic foresight. Lindsay makes it clear that purpose without profit is unsustainable—and vice versa. By extending the life of electronics through repairs and refurbishment, Currys is reducing waste, improving access, and tapping into a new market with commercial viability. It’s not just about doing good—it’s about building a business model that’s fit for the future. Lindsay’s approach to leadership, culture, and operations offers a powerful example of what modern retail needs now: clarity, courage, and continuous evolution.

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Interview

Points are just the visible layer. The real engine is engagement. Opening the app, loading offers, interacting weekly, building habits around the experience.

From Points to Participation: What Actually Drives Loyalty

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Book Author

Retail Doesn’t Have a Technology Problem. It Has a Process Problem

Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.

Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.

Book Author

Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.

Retail Doesn’t Have a Technology Problem. It Has a Process Problem

Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.

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Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.

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Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.

From “Best in Breed” to Frankenstein Stack: The Reality of Retail Technology

Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.

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Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.

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Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.

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