All Episodes

Retail is evolving fast, and OFFBounds is taking you behind the scenes. In 2025, we’re teaming up with Shoptalk for four exclusive series featuring the real leaders shaping the industry’s future.

How do you take a 200-year-old luxury brand and make it future-proof? In this episode of OFFBounds, Carla Graça, CDO of Vista Alegre, shares how AI, automation, and personalization are transforming retail—and why Cristiano Ronaldo is now part of the story.

From AI-driven shopping to the rise of Social Commerce and RFID’s breakthrough, brands must adapt fast or risk being left behind.

Dyson’s transformation wasn’t just about technology—it was about bold leadership, swift decision-making, and fostering a culture where everyone rallied behind a common goal. This mindset not only modernized Dyson’s retail systems but also set a new standard for innovation and customer experience.

Transformation isn’t just about technology—it’s about people. Changing the way individuals and organizations think and work is the hardest part, but it’s also the most rewarding.

Learn about the best events to attend this year.

Meet the Co-Founder and CEO of the brand of the year and understand how their distribution strategy is their competitive advantage

Come with us to remember 2024 in Commerce.

From Zara’s flagship stores to Wegmans’ affordable luxury, this trend is setting a new standard for value and customer expectations

Meet the Emmanuel Malkor, the Managing Director of Carrefour Analytic's division

A new concept of commerce has arrived in Europe. Let's learn about Atacadão with the CEO.

Brands are tapping into the running movement, leveraging the rise of the sport to engage with health-conscious consumers through innovative products, partnerships, and experiences.