- 31:17 min
Interview
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Emily Ketchen, SVP and CMO of Lenovo’s Intelligent Devices Group and International Markets, is leading marketing at one of the world’s largest technology companies during a moment of profound transformation. With responsibility across 180 markets, she has focused on modernizing the organization by building Centers of Excellence, strengthening internal capabilities, and placing insights, first-party data, and measurement at the core of how marketing drives growth and decision-making.
Interview
Operating across five European countries under locally adapted brand names, Rohlik delivers a full grocery assortment of 25,000 SKUs to customers' doors in as little as 60 minutes
Operating across five European countries under locally adapted brand names, Rohlik delivers a full grocery assortment of 25,000 SKUs to customers' doors in as little as 60 minutes
Interview
Operating across five European countries under locally adapted brand names, Rohlik delivers a full grocery assortment of 25,000 SKUs to customers' doors in as little as 60 minutes
Operating across five European countries under locally adapted brand names, Rohlik delivers a full grocery assortment of 25,000 SKUs to customers' doors in as little as 60 minutes
Interview
Points are just the visible layer. The real engine is engagement. Opening the app, loading offers, interacting weekly, building habits around the experience.
Points are just the visible layer. The real engine is engagement. Opening the app, loading offers, interacting weekly, building habits around the experience.
Interview
Points are just the visible layer. The real engine is engagement. Opening the app, loading offers, interacting weekly, building habits around the experience.
Points are just the visible layer. The real engine is engagement. Opening the app, loading offers, interacting weekly, building habits around the experience.
Book Author
Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.
Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.
Book Author
Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.
Drawing from her experience in merchandising and the ideas explored in her book The Material Life, Liza points to the concept to market journey as the root cause of many of these breakdowns.
Interview
Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.
Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.
Interview
Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.
Lerman highlights the importance of strong discovery during the selection process, alignment between vendors and retailers, and clarity around what success should actually look like once a system is implemented.
Interview
Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.
Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.
Interview
Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.
Founder Sammy Nussdorf chose to build the brand in public, documenting the entire journey online. From signing the lease to designing the space and curating the assortment, the process unfolded openly on social media.
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