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Markets

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OFFBounds Markets | Let’s Discover Retail in APAC!

📍APAC

Paula Macaggi offers a compelling invitation to join her at the inaugural NRF APAC retail show in Singapore from June 11th to 13th, 2024. This episode, rich with insights into the Asia Pacific retail market, underscores the region’s pivotal role in global economic growth and retail innovation. Paula highlights how Asia Pacific, accounting for nearly 60% of global GDP growth, is rapidly transforming its retail landscape through technological advancements, evolving consumer preferences, and increasing disposable incomes.

Paula delves into the specifics of what makes NRF APAC an unmissable event for retail professionals. She discusses the National Retail Federation’s history of hosting influential gatherings, drawing a parallel with the Big Show in New York which annually attracts over 30,000 attendees eager to learn about industry trends and innovations. The NRF APAC aims to replicate this success on a larger scale in the most diverse retail market in the world. Insights from industry leaders like Simon Miles, Former VP of Global Omni Channel at Coca-Cola, and Thomas Meier, a Bangkok-based creative director, are spotlighted, emphasizing the region’s role as a trendsetter and its influence on global retail practices.

Get your tickets here! 

The episode also explores the broader implications of retail innovation in the Asia Pacific. Paula brings attention to how NRF APAC is set to showcase groundbreaking ideas in store design and customer experience. She mentions the show’s retail store tours integrating sustainable materials and immersive branding into retail spaces, illustrating the potential for innovative and sustainable design to revolutionize how consumers interact with retail environments. This focus on innovation extends to technology, with the NRF APAC featuring discussions on the integration of AR, VR, and the metaverse in retailing, aligning with the region’s tech-savvy demographic.

Concluding the episode, Paula passionately makes the case for attending NRF APAC, not just to witness the convergence of retail and technology but also to engage with the vibrant community that defines the Asia Pacific market. With a personal touch, she shares her excitement about visiting notable retail spaces like the Gentle Monster store in Singapore, known for its artistic installations. Paula’s narrative is not only informative but also an enthusiastic call to action for her listeners to experience firsthand the dynamic changes shaping retail in one of the world’s most economically significant regions.

She reminds listeners to use the discount code OFFBOUNDS20 for reduced entry, emphasizing the unique learning and networking opportunities that await at NRF APAC 2024.

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